I’m highly motivated and known for fostering relationships at all levels both inside and outside an organization, bridging the gaps between cross-functional teams. As an empathetic and communicative leader, I believe in thoughtful delegation, transparency, and building trusting environments where all employees are empowered to be innovative and progressive, think creatively, and share ideas.
I currently serve on NBCUniversal’s Audience Acquisition & Growth Marketing team while moonlighting as a Creative Director, Writer and Director on brand creative content, commercials and campaigns. I love to learn, and am currently uno studente di lingua italiana, a catastrophic snowboarder, and effortful chocolatier. 🍫
Recent achievements include:
➢ Launched partnerships between Bravo digital and NBC/Peacock, where collective “After Shows” generated $6M+ in sales 2023 – 2024 YTD, 23M video starts and 5.1M hours viewed in 2024, YTD.
➢ Oversaw Bravo’s Vanderpump Rules & Summer House After Shows which grew series viewership by 11% and 20% respectively, and in 2024 YTD are the original source for over 175 press pick-ups in People, Us Weekly, Entertainment Weekly, Entertainment Tonight, Page Six, Daily Mail, and others.
➢ Co-Executive Produced and Content Architecture of BravoCon 2022 and 2023. BravoCon 2022 saw a 700% increase in digital streaming vs. BravoCon 2019, and led to the Peacock livestream and State Farm Live Stage Partnership in 2023, garnering 1M views and 22+ hours viewed on Peacock, and a 352% cross-platform growth vs. 2022.
➢ Network Executive-In-Charge and development of At Home with Amy Sedaris, resulting in truTV its first-ever 4x Emmy nominated/1x win and 2x WGA nominated/1x win series.
➢ Network Executive-In-Charge on Impractical Jokers and Impractical Jokers: Inside Jokes, including the development of Impractical Jokers: After Party and Impractical Jokers:Dinner Party, and marketing campaign for Impractical Jokers: The Movie - truTV’s first-ever self-distributed movie and marketing campaign, grossing $10.6M against a budget of $3M. Week 1 earned $2.6M, ranked 11th nationwide despite its limited 357-theater release, and expanded into 1.5K+ theatres by week 2 where it cracked into box office Top 10 nationwide.